When it comes to protecting our families, few things matter more than what we put on their skin. On the Take Your Medicine Podcast, Daily Shade founder Breelyn Vanleeuwen opens up about her personal journey from infertility struggles and motherhood to creating a clean, true mineral sunscreen that families can finally trust and love wearing.
🌞 A Mom on a Mission: Like many parents, Breelyn assumed the products labeled “baby safe” were truly safe, until her daughter had a severe allergic reaction to a conventional sunscreen. That frightening moment sent her on a years-long quest to find a formula that actually protected without harming.
“It wasn’t enough to make a safe sunscreen,” Breelyn shares. “It had to disappear on the skin no white cast, no chemicals, no ghost face.” That determination became the foundation of Daily Shade, a brand redefining what “clean sunscreen” means through science, integrity, and heart.
🧴 The Birth of True Mineral SPF: After four years of research and testing, Breelyn and her small team developed something once thought impossible — a 100% zinc oxide sunscreen that feels lightweight, blends seamlessly, and leaves skin glowing instead of chalky.
Unlike most “mineral” sunscreens that secretly include chemical boosters like butyloctyl salicylate, Daily Shade is a true mineral sunscreen no hybrid formulas, no toxins, no compromises.
“Most so called mineral sunscreens are actually mixed with chemicals,” Breelyn explains. “We’re 99.4% naturally derived and completely transparent about every ingredient.”
The result? Clean, natural zinc sunscreen that disappears like magic.
💛 From Wellness to Wearability: Breelyn’s story isn’t just about SPF, it’s about wellness, motherhood, and the power of purpose. Through years of personal health challenges, including infertility and hormonal imbalance, she became more aware of how environmental exposures affect the body.
She wanted to protect her children and teach other families to do the same — not through fear, but through daily habits.
“If kids learn to brush their teeth every day, they can learn to apply sunscreen every day,” she says. “It’s about prevention, not panic.”
This mindset became Daily Shade’s mission: to decrease skin cancer in the rising generation by making safe sun care fun, educational, and beautiful to wear.
⚡ Lessons From Building a Mission-Driven Brand: In the episode, Breelyn also opens up about the realities of entrepreneurship — the late nights, the costly mistakes, and the lessons that shaped her leadership.
- A glossy commercial that flopped taught her authenticity beats perfection.
- A bad ad-spend experience taught her to understand every part of her business before outsourcing.
- Most importantly, she learned that success comes from purpose, not profit.
“You can have the best product in the world, but if no one knows you exist, it doesn’t matter,” she says. “But if you build with mission and honesty, people feel that.”
☀️ Why Daily Shade Matters: Skin cancer is the most common cancer in America — and the most preventable. Yet most parents are never taught how to build consistent sun habits from childhood. That’s where Daily Shade steps in. By creating a true mineral sunscreen that blends beautifully and feels amazing on skin, Breelyn is helping families turn protection into an everyday ritual one that could change future skin-cancer statistics for good.
🧡 Try the Sunscreen That Disappears Like Magic
Discover why thousands of families are switching to Daily Shade True Mineral Sunscreen a clean, non-toxic SPF that delivers invisible protection without compromise.
➡️ Shop Daily Shade True Mineral Sunscreen
➡️ Listen to the full “Take Your Medicine Podcast” episode here
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